Start A Lawn Care Business

Make money with a lawn care and landscaping business.

Posts Tagged money

How much money can I make with a lawn care business?

Jan 2

Posted by Lawn Care Business in estimate, lawn care business, money, start a lawn care business | No Comments

We are often asked by new lawn care business owners to give them an idea how much money they can make by mowing lawns.  There are many variables to this answer and our standard disclaimer mentions such things as size of equipment, work ethic,  physical abilities,  know-how and many other factors.

Though everybody’s ability to make money with a lawn care business is different, we have put together an entertaining “earnings potential” calculator to help guesstimate how much money a lawn care business owner might be able to earn doing residential mowing jobs in a perfect world.

This lawn care estimating calculator is just for fun but it calculates that if a lawn care operator can do eight $40 lawns each day and can do this 5 days per week, the earnings could amount to $1600 per week.  That’s alot of cake just for mowing lawns.

Of course, expenses such as supplies, taxes, overhead, etc. and downtime must be accounted for.

Have some fun and check out the “lawn care earnings potential” calculator.

Lawn Care Earnings Potential Calculator

POTENTIAL EARNINGS DISCLAIMER

This calculator is for entertainment purposes only.  There is no promise or representation that you will make a certain amount of money, or any money, or not lose money, as a result of starting a lawn care business and/or using our products and services.

Any earnings, revenue, or income statements are strictly estimates. There is no guarantee that you will make these levels for yourself. As with any business, your results will vary and will be based on your personal abilities, experience, knowledge, capabilities, level of desire, and an infinite number of variables beyond our control, including variables we or you have not anticipated. There are no guarantees concerning the level of success you may experience. Each person’s results will vary. 

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Start A Lawn Care Business in 2010

Jan 1

Posted by Lawn Care Business in lawn business strategies, lawn care business, money, start a lawn care business | No Comments

I want to wish everyone a Happy New Year.

2010 promises to be a great year for anyone in the lawn care business.  The credit crises is beginning to thaw, houses are beginning to sell again, and homeowners are opening their wallets to, once again, pay for landscape maintenance.  We have faced 2 challenging years in the industry but if you have ever wanted to start your own lawn care business or if you want to really step up your game in 2010, right now is the time to go for it.

Our lawn care business strategy guidebooks will get you moving in the right direction:  www.StartALawnCareBusiness.com

We have set a few goals for 2010 that we want to share with you:

1)  Video tutorials – We are in the process of purchasing a new HD video camera which will allow us to bring you even more great video content in 2010.

2)  New Technologies – The lawn care industry is undergoing rapid change toward new technologies.   If you’re not keeping up with current trends, you’re falling behind your competitors.   In 2010 we will continue our efforts to bring you information on the latest technology trends in the lawn care industry. 

3)  Product Reviews – We are already receiving some new and innovative products from leading lawn care equipment manufacturers.  Our reviews will help you decide if this equipment will be benificial and profitable for your lawn care business.

All-in-all, 2009 was a challenging year for the lawn care industry.  But, great challenges bring great opportunities and 2010 is shaping up to be one of the best years in lawn care in recent memory.

About us:  If you’re struggling with your lawn care business or if you just want to make more money by working smarter, take a look at our lawn care strategy guidebooks and software package.  The entire package is on sale right now through our main website:  StartALawnCareBusiness.com

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Lawn Care Business in 2010

Dec 12

Posted by Lawn Care Business in lawn business strategies, lawn care business | 1 Comment

After a sluggish couple years due to the bad economy, many lawn care opertors (LCOs) are feeling the pinch and thinking about getting out of the business altogether. They might be giving up the fight just when the fight is getting good.

With foreclosures at an all-time high, consumer confidence at record lows, and homeowners reeling in their pocketbooks, lawn care and landscaping has been a tough industry lately. As with any industry the last two years, there have been pockets of strength. LCO’s approaching their businesses from a stance of strength have weathered this financial storm. The victims, though, are lawn care companies that burdened themselves with too much debt coupled with dependence on low paying, low yield clients.

We speak often in our Lawn Care Business strategy guidebook about the benefits of starting a business debt-free and approaching the business from a stance of strength. Starting intelligently helps keep you from backing yourself into a corner with unnecessarily expensive lawn care equipment forcing you to accept low paying customers.

As the economy begins to turn and consumer confidence begins to rise, now is a perfect time to start a lawn care business or expand an existing business. 2010 promises to be a banner year for any lawn care business still standing. With many lawn care companies going out of business in 2008 and 2009 there is prime opportunity to acquire the clients that now need a new LCO to take care of their grass.

If you have ever thought about making money with a lawn care business, there is no better a time than right now to get started.

For more information about how to start a lawn care business, visit our website: Start A Lawn Care Business (http://www.StartALawnCareBusiness.com)

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Leaf Relief – Leaf Raking Season Is Upon Us

Nov 25

Posted by Lawn Care Business in leaf blowers, leaf raking, winter | No Comments

Lawn Care is a seasonal business.  Luckily for us, there’s money to be made all seasons of the year.

We are in peak leaf raking season.  Leaves are still falling off the trees and customers who vowed to wait for all the leaves to fall before doing their raking are calling urgently to get their yards cleaned up before winter sets in.

leafrelief

I have been associated with the lawn care industry since 1992 and it never ceases to amaze me how much money can be made the last two months of the year dealing with customer’s leaves.

I love when prospective customers try to rake their own leaves.  Sure, in a small yard the homeowner can deal with the leaves.  But, in yards with several sweet gum trees, the volume of leaves can be overwhelming and they call us in as a last attempt to get the leaves handled.

Since they already know what hard work leaf raking is, they don’t put up too much of a fight to pay a premium price to clear their yards once and for all.

Leaf raking season between Thanksgiving and the end of the year is a blessing also because it gives a great chance to boost your bottom line for the year and put some extra spending money in your pocket before Christmas.

We’ve put a video on YouTube giving a couple leaf raking tips if you are using a tarp to haul and dump your leaves, check our video below:

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Lawn Care Business and Small Business Loans

Nov 18

Posted by Lawn Care Business in financing, lawn care business | 2 Comments

Timothy Geithner is again urging U.S. banks to boost lending to small businesses and consumers.

It amazes me that a boost in business and consumer lending is seen as the holy grail in getting us out of our current financial mess.  Quite possibly, over-lending to consumers and businesses is the reason for our current financial mess. 

In our Lawn Care Business Guidebook, we discuss the topic of small business financing.  The beauty of a lawn care business is that a business owner can, quite often, start a business without major financing.  The bars of startup are low with a lawn care business.  We have seen many lawn care business owners start out with an existing push lawn mower, a handheld leaf blower, and a two cycle weedeater found in their own garages.

Now, after extolling the virtues of starting small, we do believe LCOs should upgrade to commercial equipment as their needs warrent.  However, controlled, debtless growth is a very viable business strategy.

If you want to learn how to start your lawn care business without borrowing from banks and taking on needless debt, check our lawn care business guidebook available through:  www.StartALawnCareBusiness.com

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I just work here, sir.

Nov 13

Posted by Lawn Care Business in customers, lawn business strategies, lawn care business | No Comments

How many times per day do you get questions from your lawn care customers that you can’t answer?

During my first year with my own lawn care business, there was barely a day that I wasn’t stumped by a question from one of my customers. 

“How much grass seed should I put on my lawn?”

“How do I get rid of weeds in my Bermuda Grass?”

“One of my apple trees died last year and the one remaining didn’t bear fruit this year.  Do I need a male and female apple tree to have fruit?”

These were some early questions I remember being asked during the first few days of my lawn care business back in 1992.  I remember being stumped.  The first two questions were pretty easy to answer and I got extra jobs doing seeding and weed eradication for two brand new customers.

The third question concerning the apple tree was more difficult to answer and I referred this customer to an aborculturalist.  The customer was happy and I still got to do her lawn all summer.

I realized early on that customers don’t expect you to be a lawn care expert when they ask you questions.  Being a lawn care business owner doesn’t mean you have all the answers but it does mean you should answer to the best of your ability and if you don’t know the answer, you should tell the customer that you will find out the best answer.

I recently had an experience with a company I wanted to do business with.  This was a technical company (nothing to do with lawn care) and I had a couple questions for them.  So, I called their toll-free number to speak with a representative.  I asked a few question which she was able to answer.  Then, I asked a question about a service they don’t offer and I also asked if they would offer it in the future.

“I JUST WORK HERE, SIR.”

“I just work here, sir” was the answer from this company’s sales representative.  That answer was rude customer service (BTW, the company was NOT Microsoft) and it cost them a customer.  Part of my questioning was designed to determine if I wanted to become a client of this company.  The sales representative was unable to answer my basic question and then put me off by telling me she just worked there and had no authority nor desire to find an answer for me. 

In effect, the question she answered was: “do I want to do business with your company?”  The answer she gave me was, “No, because we won’t be able to answer your most basic questions.” 

As developers of the Start A Lawn Care Business guidebook package, our job is to answer your questions about starting and operating a lawn care business.  If you are just getting started or if you’ve been in it a year or two you may have a lot of questions about how to get more customers and make more money.  The lawn care business guidebooks will answer most of your questions about advertising, pricing, estimating, doing the work, and which equipment to buy.  If you have other questions, let us know.  We are happy to help and you will NEVER get an answer of “I JUST WORK HERE, SIR.”

The lawn care business guidebooks and software package is available through our website:  www.StartALawnCareBusiness.com

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The Paradox of Choice

Aug 2

Posted by Lawn Care Business in customers, lawn business strategies, lawn care business | 2 Comments

[podcast]http://www.startalawncarebusiness.com/podcasts/paradox_of_choice.mp3[/podcast]Have you ever walked into a restaurant and been overwhelmed by the menu?

Too Many Menu Items

When it comes to food, I am mostly easy going.  I am not picky with food.  Therefore, I can easily find a lunch or dinner I will enjoy on any basic menu.  Some restaurants try to overwhelm their customers with food choices.  When I visit a restaurant that has a million choices on their menus, I get confused and want to leave for a more simple eating establishment.

Some customers of lawn care businesses suffer from a similar paradox of choice.

Paradox of Choice – Definition

Paradox of choice is defined as an overwhelming abundance of items  leading to a non-decision and loss of sale.

Mistakes of a New Lawn Care Business Owner

Time and again I have seen new lawn care business owners offer a staggering array of services.  They will cut grass, trim, edge, blow off driveways, rake leaves, pull weeds, trim hedges, prune trees, fill holes, mulch beds, clean gutters, aerate, seed, fertilize, plant shrubs, plant flowers, install water gardens, install landscape lighting, pressure wash, pressure seal, exterminate, landscape, etc., etc., etc.

All these jobs are great services for a lawn care company to offer.  However, when your company is new it should focus on a few primary services.  As it’s customer base grows and as its number of employees grow it can begin to offer additional service.

Core Services

I believe cutting, trimming, blowing, and raking are the basic services you should offer when you are new.  Don’t overwhelm your customers with choices early in your business start up.  Otherwise one of three things will happen.

1) Your customers will get confused by your offerings thinking you are trying to be everything to everyone.  They will either walk away to find someone who simply does grass cutting or they will hire you for services for which you are not qualified and do not have the equipment.  You will have to spend all your time learning how to do those job correctly and all your money attempting to acquire the necessary equipment.

2)  You will become a Jack of all trades and a master of none.  This is bad news for your business.  When it comes to business, I would rather be really good at one service than mediocre at many.

3)  You will lose focus on your cash cow (the core of your business) trying to do non productive jobs and your business will suffer.

How Much Is Enough

You don’t have to offer a million services to become a successful lawn care business.  Find a few services at which you are really good  (and customers will pay for) and build your business around those core offerings.

Start A Successful Lawn Care Business

Do you want to operate a successful lawn care business?  Check out our lawn care business program on our main webpage.   It’s on sale right now.

http://www.StartALawnCareBusiness.com

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How to Proceed? Take the Lead!

Aug 2

Posted by Lawn Care Business in bidding lawn care, customers, estimate, lawn business strategies | No Comments

I’ve said many times; the estimating process is one of the more tricky aspects of runing your own lawn care business.  This article helps you put your customers at ease when they request free lawn care estimates.

Unsure Customers

Customers who have never hired a lawn care company before may find it a bit frighening to call a stranger on the phone and request that person come to their homes and look at their lawns.

Likewise, new lawn care business owners may find it intimidating to mosey around a strangers lawn looking for imperfections.  As a business owner, you must realize customers look for you to be the professional and take the lead in the estimating process. 

I have done thousands of estimates.  Most customers have a general idea what needs to be done in their lawn and how much money they are willing to pay within $5 to $10 for weekly service.  But, they are unsure of how to go about getting everything set up to their satisfaction.  It is up to you, as a business owner, to lead the sales call.

Here are a few methods to help you take the lead during your sales calls:

1)  Practice your script.

You do not want to be fumbling for words or wondering what to say to a new or prospective customer.  Using our lawn care business material develop a script of what to say.  You want to be friendly with your customer but you don’t want to be best friend.  Keep chit chat to no more than a few minutes and get to the reasons why you’re there.  Your script needs to, at least, cover the basics: What work do they need performed? How often do they want the  work performed. How much are they willing to pay?  It’s good to listen to your customers but you must direct the conversation.

Once you develop your script, practice it.  I remember giving my first customer estimate when I started my lawn care business.  I didn’t want to make a fool of myself so I developed a script.  I would even close the door to my room and practice in front of a mirror.  Silly, right?  Maybe but it helped me build confidence and gave me the ability to speak with customers and get the jobs.

2)  Know your line of work.

Most  prospects know a few things.
A) The grass looks bad. 
B) I want the grass to not look this bad.
C) I don’t want to pay much to have it not look this bad. 

Ha Ha. Yep, that will sum up about 80% of all your free estimates.  If you know your subject (grass for this purpose) you can lead the discussion to explain why they should hire you.

3) Remove their guess work.

Until you show for the estimate, new customers have little idea what your proceedures are.  Once they are comfortable with the services you offer and accept your price.  They may not know what comes next.  If you’ve already read our lawn care guidebook you know to bring your equipment to every estimate.  Take your customers guess work away. 
Recommend a mowing schedule (example: Wednesday about 10:00).  Recommend a payment plan (example: Leave check under the welcome mat).
Recommend additional work (example: Flower beds need more mulch)

By taking the lead you will instill confidence in your customers making they feel good about having you as their lawn care person.

If you are thinking about starting a lawn care business or if you want to make an existing business even more successful, get a copy of our Lawn Care Business guidebook.  It’s on sale right now!  Visit our main site:  www.StartALawnCareBusiness.com

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The Law of Scarcity

Jul 23

Posted by Lawn Care Business in estimate, lawn business strategies, lawn care business | 2 Comments

Lawn Care Business operators face an ongoing struggle with customers to help them understand the time value of their business.

Value Your Time So Others Will Value It Too

New lawn care business owners often have a difficult time conveying to their customers that their time is valuable.  New lawn care owners need customers more than customers need them.  Therefore they are often willing to give their customers extra time on each mowing job.

Give It Away and It Becomes Worthless

I remember my first year in the lawn mowing business.  Customers often asked me to do addtional jobs for them but did not offer additional money.  Since I was new, I did not want to lose their business and thought if I performed additional jobs they would be loyal to me.

Instead of being loyal, customers often lost respect for me and valued my time less as I gave them more of my time.  I quickly learned to let customers know that I had other work to do and could not hang around their property longer than it took to take care of their lawn.  If they needed other work performed I would be happy to give them estimates.

Once customers realized that I valued my own time, they began to value my time too.  They stopped bothering me to chit chat about unrelated discussions.  Instead, they would speak with me about needed work for their lawns.  They realized that once I was finished with their lawns I expected to get paid (customers who paid weekly) and they had payment ready for me when I was finished.

Demand Begets Demand

More importantly, customers realized my services were in demand from other lawn care customers.  They knew I did good work and when they recommended me they told their friends how busy I was.  The apparent scarcity of my time worked in my favor as I quickly built my client base.

If you are just starting out with your lawn care business.  Let your customers know you work as efficiently as possible since you have many other customers to service.  Don’t be short or rude with them but be professional and to-the-point.  Do your work quickly and don’t dilly dally.

Learn how to use the law of scarcity in your favor and you will become even more valuable in the eyes of your lawn care customers.

Start A Lawn Care Business Program Available Now

Need help with your lawn care business?  The professional lawn care business program is available right now through our website.  We have it on sale but we will probably have to raise our price in the coming weeks.  Order today for the best price currently available.

Order today:  www.StartALawnCareBusiness.com

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