Nitrogen Fixation from White Clover

As expected, I heard from a few organic lawn care experts after my “what to do for your lawn care business in April 2010” video.

In that video, I mentioned that clover is a problem this time a year. Many lawn care customers want their clover problem dealt with yet they are unwilling to accept an organic approach to dealing with clover in their grass. Little do they know that they are their own worst enemies. Clover this year is often caused by improper cutting methods last year. Cutting grass too short damages the grass and allows sunshine to penetrate the grass canopy germinating weeds on the ground’s surface. Bare patches beget clover growth in subsequent years.

How can you deal with the problem without using chemicals like pre-emergent and post-emergent weed killers? One of the best methods of having a healthy stand of grass is by raising your lawn mower’s blade to the correct mowing height for the type of grass.

Besides, clover has many benefits for the average suburban lawn. Clover fixes nitrogen in your soil. Naturally occurring nitrogen is beneficial to turf grasses because it raises the nitrogen level in the ground without affecting the pH level. Many organic gardeners recommend a 5% clover dispersal in a typical lawn to nurish the turf grass while reducing the need for fertilizer application.

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What to do for your Lawn Care Business in April, 2010

This video was made on April 1, 2010.

Right now is a great time to get started with your lawn care business if you haven’t gotten started already. If you have already started and you are not getting the customers you need or making the money you want to make then right now is a great time to ramp up your business. April is not too late to get started. There are still lots and lots of customers who haven’t signed up for lawn care service this year. Likewise, there are many business contracts that still haven’t been bid. So, you still have time to get brand new customers on you roster.

Spring is already getting hot. Our temperatures are forecast to be over 80 degrees this coming weekend. Some of the northern states are still cool but Spring is here and the weather is really going to warm up over the next several weeks. Summer is right around the corner.

April 4, 2010 is Easter. You can pound the pavement this weekend to drum up customers who want their lawns tidied up so they will look nice for family Easter celebrations. Since it is a 3-day weekend, many of your potential customers will be working in their lawns. They will need help and if you can visit them at the right time they may hire you to perform general spring cleanup jobs and grass cutting services.

Clover is an issue this time of year. For lawn care companies with applicator’s licenses you might not be too late to apply post-emergent selective herbicide. A better alternative is to select a taller cutting height for your lawn mower blades. A taller, thicker stand of grass will shade out clover reducing the need for chemical application.

April 15, 2010 is tax day. If you haven’t done your taxes yet, get started early. Organize last years receipts and get your tax forms completed early. Like it or not we are obligated to pay our fair share of taxes. If you have doubts about doing your own taxes, consider hiring a CPA. A qualified CPA who understands small business needs can be invaluable to you.

Wild Garlic or Wild Onion are sprouting in yards this month. Take a few minutes to call your customers to mention about the wild garlic that is sprouting in their lawn. Cutting it down will make their grass look so much better.

April 22, 2010 is Earth Day Your customers are becoming increasingly conscious about taking care of their environment. I believe the lawn care industry should be sensitive to the fact that we should not pollute our planet. There are ways to operate an environmentally conscious lawn care company. Many of our readers and viewers of our blog run their lawn care companies with an environmental slant to their businesses. Propane lawn equipment is becoming increasingly popular. Human powered reel mowers are also becoming the norm again in many communities with very small lawns. Operate an environmentally company and let your customers know how you are being aware in 2010.

Spring Stick Cleanup. April is a month when many pine cones and pine twigs have fallen in lawns across the country. Even if your customers don’t need their grass cut yet, they still need their lawns picked up. On an environmental note, you don’t have to haul all these sticks away or burn them or leave them for the garbage men. Offer your customers the opportunity to have a “natural area” in their lawns. Piling the brush in an unused area give habitat to the birds and other wildlife. It is great fun to watch Cardinals and Robins playing in the twigs. Also, many birds use this material to build their nests. A natural area is a great way to save your customers money while helping their environment.

Once again, if you are trying to Start A Lawn Care Business this year or if you currently own a lawn care business that just isn’t bringing in the money it should, visit our website. We have developed a great lawn care business package that will help you with your lawn care business.

www.StartALawnCareBusiness.com

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I didn't get anything done today in my Lawn Care Business.

Have you ever felt that way?

I think every lawn care business owner has the occasional day when you put the equipment away at the end of the day only to realize that you basically accomplished nothing. It’s disheartening when you feel like you’re wasting time and losing money. Spinning your wheels is especially difficult for newer lawn care business owners. Keep your head up though. The main point to remember early in the game is that you are gaining experience each day you work on your business.

What has kept you from getting work done today?

If we put our minds to it, we could possibly list 100 different things that keep you from getting work done. Instead of making a list so long, we’re going to hone it down to 3 main reasons for a new lawn care business owner not accomplishing anything during a work day.

1) No Lawn Care Customers – Most new lawn care business owners have days where there are no customers lined up. Don’t equate having no customers with having nothing to do. Stop sitting around moping in front of the computer waiting for your phone to ring. The next time you have no customers scheduled, get up early, load your equipment in your vehicle, and set out with the same frame of mind as you would if you had 10 customers. Go to the coffee shop early. Make sure people know you’re the owner of the equipment. If you don’t get bites by the time you’re finished with your coffee, let everyone know that you can’t hang around because you have a busy day (leave a few business cards). Head over to Lowe’s or Home Depot (or the nearest hardware store) and look at weedeater. When the guy comes over to ask if you need help, ask some questions about the best commercial weedeater they sell. Tell him you need it for your lawn care business and that you would love him to refer some new customers his way (hand him a business card). As the day wears on, think of other places you can stop where people congregate who might need your services. Hand out your business card and make contacts all day long. When you get home, even if you didn’t unload your equipment one single time, don’t be discouraged that you didn’t get anything done. You made great contact and pretty soon those contacts will turn into customers.

2) Lawn Care Equipment Failure – This is probably more disheartening than having no customers. Losing money is worse, to many people, than not making money. When all the people at the coffee shop (see above) are ringing your phone off the hook wanting their lawns done, it will madden you if your lawn care equipment is in the shop. Equipment failures happen. This is just a fact of life. There are a couple keys to reducing your downtime due to equipment failure: buy good commercial equipment and maintain that equipment properly. Change oil regularly, lubricate according to schedule, change filters, keep your outer stage air filter clean, sharpen your blades, and keep your belts in check.

3) Time Management of your Lawn Care Work Habits – Strategic planning is vital to increasing your efficiency as a lawn care business owner. Proper route planning is one of the biggest drains on a lawn care business owner’s time. After route planning, improper equipment selection and use of that equipment causes many lawn care businesses to lose the time value in their business. Knowing how reduce these time sappers will allow you work more efficiently an feel like you’ve actually accomplished something during your day.

If you have recently started your own lawn care business and you frequently feel that your just not accomplishing much in your business, we invite you to take a look at our main website. We have developed a great business package specifically designed for new lawn care business owners. Within the business guidebooks there is a tremendous amount of information that will help you attract new customers, select and maintain the proper equipment, and manage your time to work more efficiently and make more money per hour worked.

You can read more about us and check out the program at:

Start A Lawn Care Business www.StartALawnCareBusiness.com

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Does moss grow on the north side of trees?

I remember watching TV when I was a kid. The show was probably a rerun of Davey Crockett or some other nature-type program. One particular episode caught my attention. They were probably tracking Indians or trying to find their way out of the woods and the remark was made that moss always grows on the north side of a tree.

At first, I thought this to be a bit of folklore. Seriously, why would moss only grow on the north side of a tree. That makes no sense. Moss doesn’t have a compass. Moss doesn’t carry a map in it’s non-existent glove box. At the time, Mapquest and Google Earth did not exist. But still, moss doesn’t know how to turn on a computer or operate a GPS.
Alright, that’s silly but it is what I thought at the time.

It wasn’t until several years later that I finally realized moss does, indeed, tend to grow on the north side of trees. Moss does not only grow on the north side of trees, it also grows on the north side of rocks, garbage cans, and telephone poles.


You can see moss growing on the north side of this telephone poll.

Moss grows well in environments that are damp, cool, and shady. In a thick forest with full coverage of shade, moss will grow on all sides of a tree. However, if there is a break in the tree coverage where the sun penetrates, moss will find the sunny side of the tree inhospitable. Therefore it won’t grow where there is sunshine.

Think about the sun’s orientation in the northern hemisphere’s sky. During winter, the sun is well south of the equator. Since the sun is in the southern part of our sky, all shadows are cast north. During our summer, the sun reaches its azimuth on or about June 21. On this day, it is just barely directly overhead. Therefore, the north side of almost any object is still partially shaded. Moss, which loves the shade, is still protected from sunlight and continues to thrive.

I’ve always believed running a lawn care business gives us a higher sense of nature than most people understand. We learn how things grow by understanding their habitats and how they react with nature.

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Ya' Gotta Start Somewhere

Start A Lawn Care Business

I took a picture today I have to share with you because it brought back a flood of memories of when we first started our lawn care business way back in 1992.

Start A Lawn Care Business

I am not sure the driver of this van is operating a lawn care business (and I’m not sure if that lawn mower is properly secured) but I do know a lot of lawn care business owners get their start with a similar setup. I remember the days we first started our lawn care business humping around a push lawn mower in the back of a Chevy hatchback. It wasn’t ideal but is was much better than sitting in the accounting office where I used to work.

Before long, we bought a truck and upgraded to commercial equipment. Better equipment and more knowledge of the lawn care business allowed us to grow and attract better customers that paid more money. We all want brand new trucks and expensive commercial lawn mowers inside fancy enclosed lawn mower trailers. All that comes in due time. But ya’ gotta start somewhere.

The main lesson here is to start with what you have. You don’t need a brand new truck and expensive lawn care equipment to get out there and start making money right away.

What you DO need is knowledge. People who start their lawn care businesses the right way have a better chance of success than those people who buy the wrong equipment and price their customers all wrong.

In our lawn care business program, you will learn how to buy the proper equipment and how to price your customers. Pricing is a difficult strategy but we also include our lawn care estimating software to help you estimate and bid your lawn care customers.

Read more about the complete program at: www.StartALawnCareBusiness.com

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Today is the first day of spring.

Start A Lawn Care Business

Today is the first day of spring. For astronomers, the vernal equinox is the day in the earth’s orbit around the sun when the sun appears to creep back over the equator into the northern hemisphere. For lawn care companies, the first day of spring means warmer weather, vigorous grass growth, and new lawn care customers.

I took a drive through a few local neighborhoods at the crack of dawn this morning. The sunrise was magnificient. Once the weather warms, I like to get an early start. It makes me feel like I have a jump on the rest of the world. Already, I saw several homeowners working their yards and tending their gardens. As early as it was, they had a jump on me.

If you are starting your own lawn care company this year or if you are hoping to expand a lawn care business you owned last year, you can still get an early start in acquiring new customers and lawn care contracts. Right now is the PRIME time of year to go after new customers. Homeowners and business owners want their yards to look great for sping. By self-promoting your business this week, you should be able to fill a few holes in your schedule. Customers are motivated to hire competent lawn care people this time of year.

Getting customers early means you will have them all year long and you will be able to upsell them on many services. Spring cleanup is one of the first add on services you can sell to your customers. Even if your customers’ lawns are in decent shape from last year, you can sell them on a “Spring Cleanup Special.” Spend extra time raking leaves out of their flowerbeds, pickup fallen twigs and limbs, and offer to remulch flower and shrub beds.

If you’re like most lawn care companies, the extra income is needed in the spring after such a long winter. Spring cleanup is only one of the many add ons you can offer.

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Lawn Care Business Scheduling Verification with Foursquare

Whether you are a small one-man (or woman) lawn care operation or a large multi-crew lawn care company, you already know the importance of setting a schedule and staying to that schedule. Ordinarily, a lawn care company verified their schedule by keeping a day planner and checking off their lawn care customers as the service was completed.

In 2005, we began advocating the use of GPS technology. Quite simply, the tracks from a GPS serve as proof that you were at a client’s property. The track data from a GPS also tells you the time period you were at each property. By analyzing the track data you can make your lawn care company run more efficiently. You can also make some interesting discoveries such as customers that warrant a price increases based on the time it takes to finish.

I am still a believer in tracking your progress through your work day with the use of GPS technology. However, in recent weeks the use of GPS enabled phones has taken a HUGE leap forward. There is a new service called Foursquare.com. Foursquare is an app that you download to your GPS enabled phone. They have apps for Iphone, Droid, Blackberry, and a host of other mobile devices. Though I have just signed up for their service a few days ago, I am so excited about this new GPS-related service that I am going to tell you about it before I’ve even had a chance to review it fully.

Foursquare allows users to “Check In” when they have reached a destination. The user checks in on his phone using the app. Once the user checks in, a notification is sent to the user’s Facebook account or Twitter feed.

Here’s how I envision Foursquare working for lawn care companies. Let’s say you have 10 yards to do on Monday. When leaving first think in the morning you can send a message saying “leaving.” Later, when you arrive at your first client’s yard, you can check in and type in “arrived at Mrs. Smiths.” When your through with Mrs. Smith’s yard you can type in “leaving Smith’s.” When you arrive at your second yard, type in “arrived at Mr. Lewis (wants gutters cleaned, also).”

Now, there are two great things about this service.

1) When you get home, you have a visual reference of your timeline through out the day. You know when you arrived at each clients house and how long it their work took you to perform.

2) If you run lawn care crews, you can check your crews Twitter feed and know exactly where they are in their scheduling. If Ms. Smith calls and wants to know what time your crew will be at her house, you can tell her that she is next on the list and the crew started the last yard 15 minutes ago and should be at her house within the next 30 minutes.

The possibilities are tremendous for this technology.

As good as Foursquare is, they are not proclaiming to be a business application. They have a gaming scheme built into their app where you can win points visiting resturaunts. Irrespective of their initial motives, I belive the business community will quickly latch onto this app.

I’ve not put this into practical application yet so I am sure you need to read the disclaimers from the Foursquare company regarding such things as privacy issues and other concerns. Also, I know Foursquare has some competitors.

If you have tried Foursquare or any of their competitors, please tell me what your experience has been. Do you find it cumbersome to use? Does it post correctly to your Twitter feed? Is privacy a concern (keeping your Twitter feed private and not keeping your schedule and your clients private and not available to the Foursquare audience)?

As always, if you are interested in growing your lawn care business and using technology in the lawn care business to make money mowing grass and doing landscaping, we have developed a great business package that will help you Start (or Expand) your lawn care business this year.

Check us out on our main webpage: http://www.StartALawnCareBusiness.com

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Bidding on Government Lawn Mowing Contracts

March is already half over and if you are thinking about bidding on Government lawn mowing contracts you may have already missed the majority of the contracts that have been let for bid for the upcoming mowing season. Don’t fret because there are likely several contracts that have been delayed or are being rebid for one reason or another.

Before you bid on a Government lawn mowing contract you should be aware that Government contracts follow a different code of conduct than many other requests for proposals. I’ve made a short video for you highlighting a few finer points of an example Code-of-Conduct manual. Understanding and agreeing to this manual is the first step in getting your lawn care company on a Government’s bidding list.

Proposal Forms: I want to highlight a few finer points of this contract bidding instruction booklet. The first point is the Proposal Forms. Most bidding packets come with a series of bidding forms. You must complete the bidding forms that come with the bidding packet. Do not fill in your own forms or simply write your prices on a sheet of paper. Your bids may be rejected if you fill them out on anything but the bidding forms that come with your bidding packet.

Late Bids: Make sure you get your bids in on time. If you are late on a bid, the purchasing agent will, most likely, reject your bid. I have seen lawn care companies attempt to turn their bid packets in 2 minutes after the bid-closing times and the purchasing agents have rejected those bids. 9:00AM means 9:00AM and not 1 minute after 9:00. Acceptance of a bid is a violation of the request for proposal and could cause the job to be rebid. I like to submit time sensitive bids a couple days in advance. Rushing to get your bid in at the last minute will cause you to make mistakes. Taking your time with bid preparation allows you to calculate your prices with a clear head.

Submittal of Bids: Bids must be presented in a special bidding envelope that comes with your bidding packet. The envelope will be time stamped by the Purchasing Agent as proof that your submittal was within time cut off of bid acceptance.

Competency of Bidder: Purchasing agents can reject bids from lawn care companies that are deemed incompetent to complete the work. A company that does not posses proper equipment, skills sets, or manpower can be rejected from the bidding process if they are unable to demonstrate their ability to complete the job. Likewise, if a company does not have proper insurance or if they have defaulted on a previous contract, they might be deemed incompetent and their bid rejected even if they are the low bidder.

Performance Bond: A performance bond is a financial instrument stating that you will complete the work as stated in the contract. If you do not complete the work, you may lose your performance bond. A performance bond is designed to keep lawn care companies from bidding jobs that they do not have intention or capability of completing. Take a performance bond seriously. Also, a performance bond will cost you some money or it will tie up some of your financial resources. So, take the additional cost into consideration and work that into your contract.

Collusive Bidding: Bidders of many government contracts are not allowed to discuss their pricing or estimating strategies with other bidders of the same contract. Price setting is highly frowned upon by purchasing agents. Collusion can cause all bids to be rejected by the purchasing agent. Worse than having your bid rejected; collusion can have you banned from the bidding list and can bring even harsher penalties upon the collusive bidders.

This is just a brief overview of a Code-Of-Conduct example to get your companies name onto a bidding list. It can be nerve-wracking attempting to navigate the bidding process. If you are interested in bidding government contracts, we include an in-depth discussion of the bidding process in our lawn care business guidebooks. We have lots of experience bidding these type jobs and our bidding tutorial as well as our estimating calculators will help you give the best bids for these larger-scale contracts. Take a look at our website for more information on the Start A Lawn Care Business program

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More lawn mower racing videos.

We received some nice responses from yesterday’s video of the lawn mower race. So, I want to post a couple more minutes from a 5 man lawn mower race video.

Do you participate in these types of events? I think lawn mower racing is fascinating and I would love to give it a try. Also, I would love to hear from any lawn care business owners who also participate in the events and use lawn mower racing as a promotion for their lawn care businesses. Let us know if it has helped your business as a marketing tool and if people recognize you around town. You you incorporate your lawn mower racing in your business name or in your logo?

Enjoy the video. We may have more for you later this spring.

Oh, that reminds me; spring is basically here and I hope everyone is pounding the pavement hard drumming up new customers and contracts. Contracts are still being bid for the upcoming lawn mowing season. If you need some help finding customers and bidding contract, be sure to check out our lawn care business program. It includes the estimating software. This will really help you bidding jobs and giving prices to your customers.

Start A Lawn Care Business
http://www.StartALawnCareBusiness.com

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Lawn Mower Racing

I’ve heard about lawn mower racing for a number of years.   Though I had never been to a race, I had heard they were great fun.  So, a few weeks ago, I discoverd a lawn mower racing track about 30 miles from my home and I decided to check it out.  I took some video for you.  I hope you enjoy:

As I watched the races, I couldn’t help think how a lawn care company could take advantage of the marketing aspects of lawn mower racing. There are a few options, I suppose. A lawn care company could sponsor a team and have their logo affixed to the lawn mower and on the sleeves of the race crew. OR (and I think this would be the most fun) a lawn care company could run their own mower in the race and give out free tee-shirts to all the spectators. I think this would be a huge marketing tool to get their name into the community.

There’s a downside to this though, I spoke with a few of the racers. They say they spend way more money on their sport than they make in sponsorships from advertisers.

Still, I think it would be great fun and an interesting way to advertise your lawn care business.

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