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Instantaneous Profitability with your Lawn Care Business?

Oct 14

Posted by Lawn Care Business in lawn business strategies, start a lawn care business, Uncategorized | 2 Comments

by: Start A Lawn Care Business

My good friend Steve with the LawnChat.com lawn care blog recently asked how long it takes before a lawn care business becomes profitable.

I remember taking business classes when I was in school. The professors often lectured that many businesses take up to 5 years before they ever turn a profit. “An entrepreneur should have a minimum of 6 months working capital before starting any small business” they would preach. I remember sitting in those classes thinking that I wanted to be profitable within 6 DAYS of starting my business (whatever it was going to be at that time) not 6 months. “Were they crazy?” I would think to myself, “6 months is an eternity.” Well, as I get older I realize that 6 months is not an eternity but I still believe it is certainly too long to wait to become profitable in a small lawn care business.

When we finally started our lawn care business in 1992, I was lucky that we did, indeed, have 6 months working capital. However, we did not feel that was an excuse to waste time and money trying to become profitable. Listen, we’re talking grass mowing here. We’re not designing the next super computer or building an automotive factory complex with billion dollar financing.

We are big believers in steady controlled growth of a new business concept. We have truly never understood lawn care business owners that borrow $10,000 (or more) to purchase great lawn equipment before they’ve ever even cut their first lawn. There are benefits of starting with $10,000 in business loans but it’s just not our style. Look at the huge success stories in the business world today. Microsoft, Google, Walgreens have never had any significant debt and they are at the top of their industries.

I personally believe lawn care is one of those businesses you can start with practically no debt. A smart LCO can grow his equipment list as his client list grows. Starting small and growing steadily is preferable, to me anyway, than having a constant worry of mortgaged equipment. Starting at this level means you can, practically, be profitable with your first few lawns. “Yeah, well, what about advertising” my professors would say. Do you know what I say to that? Get off the couch, hit the street and start meeting your potential customers face to face. It’s the best advertising you will ever have…and it’s FREE.

Can you imagine starting your own company on Monday and turning your first profit by Thursday? Though this might not be practical for all lawn care business owners, my old business professors’ ears are likely burning when I say such things.

In the Start A Lawn Care Business training course, we show you methods of starting your own lawn care business with the idea of becoming profitable almost immediately. We can’t promise that you will be profitable by Thursday. However, we show you principles of the lawn care industry that will have you up and running, and hopefully profitable, than you would have ever thought possible.

To learn more about the lawn care business training course and estimating software,
please visit our website: http://www.StartALawnCareBusiness.com

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20% Time For Lawn Care Innovation

Oct 12

Posted by Lawn Care Business in employees, lawn business strategies, lawn product development | 1 Comment

If you read this blog consistently, you have surely noticed that I am a big fan of analyzing successful, non-lawn care, companies. We can learn from other industries and apply their successes to our own personal lawn care businesses.

Google is one company I am constantly impressed with. Today, Google announced plans to help develop an off-shore wind farm to generate electricity for up to 1.9 million homes. If you live in a part of the country that does not have wind turbines, I encourage you to visit a wind farm. Last year I drove from Tennessee to Seattle and was amazed at the number of wind turbines along the way. Kansas seems to have thousands of windmills and the Hood River region of Oregon and Washington seem to have millions of windmills.

Windmills are beside the point I want to make today but they just brought to mind an impressive feature of Google and how they constantly innovate in their product offerings. Google allows their engineers to spend up to 20% of their time working on their own projects within the Google infrastructure. An engineer with an idea how one of Google’s products can work better or be more productive can spend 1 day per week innovating and redesigning the product. If his/her project is approved, it will be included in Google’s offerings. In fact, Gmail, one of Google best features, started out as a 20% time project by one of it’s engineers. Today, Gmail boasts nearly 200 million users.

So, how does this relate to your lawn care business?

What products could you develop for your lawn care business if you (and / or your employees) took the incentive to devote 1 day per week to innovation? Yes, I can already hear your answers and I can’t imagine giving lawn care employees free reign over 20 percent of their time. However, what if it was a supervised 20%? And, what if it wasn’t 1 day per week but 1 hour per day instead? For those of you who think 1 hour per day is still too much, what if you dropped it to 1 hour per week? I can completely imagine that your employees, or you, would respect the 1 hour per week of innovation time. I can only imagine the developments of creative employees and lawn care business owners being creative within our industry spending 1 hour per week on innovation.

Granted, lawn care is a different business model than developing a search engine. We have to be out there sweating through customers lawns before we make any money. On the other hand, can you imagine the profit increase if you develop a better method of weedeating a customer’s ditch or edging a customers driveway?

As we move into the winter months, I would like to challenge each lawn care business owner to devote 1 hour each week toward innovation within their business. You might work on a new tool to pick up trash in customers’ lawns without having to stop your lawn mower or you might develop better, more efficient, mowing patterns for your biggest clients.

Don’t expect results immediately because it might take you a couple weeks before your creative juices start flowing. Once the idea hits you please check back in with us here to let us know your progress.

We believe in innovation within the lawn care industry. If you are just getting started with your lawn care business or if you are trying to make more money in 2011 than you did in 2010, you probably just need some simple help with your business plan and your pricing strategy.

We have developed a comprehensive Lawn Care Business course that will help you start and operate a successful lawn care business. This is a huge business tool that also includes the estimating software so you will know how much to charge your customers for lawn care work.

You can learn more about the Lawn Care Business course on our main website: http://www.StartALawnCareBusiness.com

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Sickness can affect your lawn care business.

Sep 27

Posted by Lawn Care Business in bidding lawn care, employees, lawn business strategies, lawn care health, lawn care safety | No Comments

by: www.StartALawnCareBusiness.com

What happens to your 1-man lawn care business when you are sick?

Especially starting out, many small lawn care businesses operate as sole proprietorships with no employees. While the freedom to call your own shots is a great benefit in running a 1-man operation, without proper planning there are pitfalls that can cause you to lose time and money when you are sick and cannot complete your scheduled lawn care work.

Although being sick is never fun there are certain steps to take while you are well to assure your business doesn’t suffer as much as your body does when illness strikes.

1) Explain the Situation to your Customers: Lawn Care Customers normally understand when situations arise that delay their lawn care work. Afterall, weather hampers your ability to do their work on a timely basis often during the year. An illness is just as unforeseeable as a sudden and lengthy rain shower. Upon first onset of an illness, take a few minutes to call your customers. Explain that you are not well and you feel the quality of your work will suffer. Give them an explanation of your expected recovery time and let them know how (and when) you plan to catch up on your schedule.

2) Stay up-to-date (or ahead) of your schedule: If you are vigilant in completing your lawn care jobs ahead of time you will be able to buffer a few unforeseen glitches in your schedule. Customers normally don’t mind if you bump them up a day to avert delays due to inclement weather. Likewise, they normally don’t mind when you bump them up a day if you feel you are getting sick or if you have a Doctor’s appointment that might run long.

3) Let a family member or friend help you. One of the best ways to recover from unexpected delays is to have someone dependable to help you out from time to time. If you have good rapport with your family, you probably know of a family member willing to pitch in. Though they may willingly help you without requesting payment, it is a very good idea to offer them payment for their time and travel expenses. Family and friends often do not mind helping you occasionally without pay. However, they will quickly tire of helping you if you don’t compensate them.

4) Hire an as-needed worker. While a helpful friend or family member can be relied up in an emergency, a dedicated part-time or as-needed worker will have more of a vested interest in keeping your customers on the roster. An employee knows your schedule and your work habits. You customers will be familiar with your employee and will not call you on the phone complaining of some strange person mowing their grass.

As unfortunate as it may be, sickness has dismantled many lawn care businesses. Without proactive plans of action schedules are thrown off, customers lose patience and find other lawn care companies, and income is lost. A few simple steps can save your business and make your recovery much quicker.

Do you want to learn how to avoid pitfalls that can damage your lawn care business? We have been associated with the industry for over 18 years. We have taken our experience and developed the Lawn Care Business training course that shows you how to start and expand a successful lawn care business.

Learn more from our main website:

www.StartALawnCareBusiness.com
Start A Lawn Care Business

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Start a Lawn Care Business NOW and Be Ready for Leaf Raking Season

Jul 14

Posted by Lawn Care Business in lawn business strategies, lawn care business, money, start a lawn care business | No Comments

by: http://www.StartALawnCareBusiness.com

Hi Everyone:

This is Keith with “Start A Lawn Care Business . com”. Honestly, with 100 degree days and very little rain, this is probably my least favorite time of year. However, even with hot and dry weather, there is still money to be made with your own lawn care business this summer. Mowing grass and landscaping yards with your own lawn care business is a great way to make money for the rest of the summer.

If you want to start a small lawn care business like this guy or if you want to grow your business rapidly and add lots of equipment to your trailer like these guys, you should take a look at our lawn care business course. The program includes our equipment reviews. We travel to lawn care trade shows every year so we can give you the latest information on which lawn care equipment you should purchase for your particular lawn care company.

The Lawn Care Business package also includes the lawn care estimating software. These estimating calculators are designed to help you with your estimating. From small residential yards to large industrial lawn mowing contracts, the estimating software will help help you perfect your bidding process.

So, if you are sick of 100 degree days, think about this: autumn weather is not far behind. Once fall arrives there is going to be a ton of money to be made raking leaves and cleaning up lawns.

Right now is a perfect time to get started with your lawn care business and be ready for the leaf raking season and our lawn care business course, training guide, and estimating software will help you get started with your own lawn care business just in time for one of the most profitable times of the year.

You can read more about the business course on our main website:
http://www.StartALawnCareBusiness.com
Start A Lawn Care Business

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Lawn Care Estimating – How To Estimate (Bid) Lawn Care Work

Jun 11

Posted by Lawn Care Business in estimating, how much to charge, lawn business strategies, lawn care estimating, start a lawn care business | No Comments

by: StartALawnCareBusiness.com

Lawn Care Estimating

Our Lawn Care Business program is jam-packed with information about starting and operating a lawn care business. There is tons of information on business startup, how to advertise and acquire customers, how to bid larger jobs, how to purchase lawn mowers, weedeaters, hedge trimmers, & leaf blowers, and there is also information on how to strip lawns and give professional looking cuts.

As informative as all these sections are, one of the most important sections of the lawn care business course deals with knowing how much money to charge your customers. New lawn care entrepreneurs have difficult times telling their customers how much they are going to charge to cut their grass. We dealt with the estimation problem ourselves our first year in business. I still remember some of the first customers I estimated. I would tell them the price and they would almost always balk and say I was too high. Being new in the business and not wanting to lose customers, I would almost always drop my price immediately…sometimes as much as $10 per cut.

When I think back to those early days now, I left a ton of money on the table because I was too inexperienced to know how to give a good estimate and stand firm on my price. I probably lost thousands of dollars the first six month in business because I didn’t know how to give proper estimates.

If you are new to the business and you feel that you are just not making the money you know you should be making, I urge you to get our Lawn Care Business training coursebooks and training videos. The program includes a REALWORLD description teaching you how to price jobs and how to keep from having your customers turn away from reasonable estimates.

We have the lawn care business coursebooks, video training guides, estimating software, and business toolkit on sale right now through our main website. Learning how to estimate lawn care work properly might save you thousands of dollars of lost revenue this year in your lawn care & landscaping business.

You can order the lawn care business program through our main website: http://www.StartALawnCareBusiness.com

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Stolen Weedeaters, Trimmers, and other Lawn Care Equipment

May 25

Posted by Lawn Care Business in enclosed trailer, equipment, lawn business strategies, lawn equipment, lawn mowers, leaf blowers | No Comments

by: http://www.StartALawnCareBusiness.com

As you begin to acquire new lawn care business equipment, take into consideration that your equipment needs to be protected not only from the weather but it also needs to be protected from thieves.

One of our readers sent us an article on a lawn care equipment company that was targeted by thieves earlier this month. This article makes me want to remind you to keep and eye on your equipment while you are servicing your lawn care customers. I have heard many stories of string trimmers mysteriously vanishing while the lawn care business owners are in the back yard cutting grass or blowing off the back deck.

If you can’t keep your equipment within eyesight, consider buying locks for the equipment, keeping it in a locked van, or use and enclosed trailer to keep your equipment safe.

It is very disappointing to work hard making money, pouring that money back into your business by buying expensive and reliable equipment, and having that equipment stolen. Not only is the equipment expensive but it takes time and effort to buy the correct equipment. Being without your lawn mower, trimmer, or blower can cost you a lot of money in down time and you might even lose customers as a result of not being able to service them properly and in a timely manner.

So, do yourself a favor and lock your equipment when it is not in use at your job site. Also, lock it at night when it is stored at your home or place of business.

Be safe out there.

Be a Professional. Our “Start A Lawn Care Business” training manuals and business software will help you develop a professional lawn care business strategy for your business. Want to make more money this year with your lawn care business…check our our course: http://www.StartALawnCareBusiness.com

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Celebrate Mother's Day with a Beautiful Lawn

May 5

Posted by Lawn Care Business in advertising, lawn business strategies, start a lawn care business | 1 Comment

If your lawn care customers are tired of buying a potted plant or a pretty scarf for their Mothers on Mother’s Day, tell them to pay for lawn care service for their Mom’s instead.

Mother’s Day is this weekend May 9, 2010. At this very moment, millions of sons and daughters (and husbands) are scrambling in search of ideas for their mothers. You know very well that most of them will buy something lame at the last minute to give to their Moms. “It’s the thought that counts” she will exclaim as yet another figurine gets placed on the shelf as a dust collector.

Instead of buying something silly again this year, tell everyone you know that they should buy a lawn servicing or a landscape project for their Moms this year. When you think about it, lawn care is an ideal present for Mother’s Day. She won’t have to nag her husband about it and the grass will finally look good for a change.

In fact, why stop at one lawn care servicing job. If all the kids pool their money, they can buy lawn care service for the entire year and their Moms will know that they never have to worry about the grass again. If they don’t have big yards or if their husbands insist on doing the grass cutting, landscaping projects such as a large planter installation or a flower bed make over make ideal gifts.

If you operate your own lawn care business, don’t miss out on marketing your business during Mother’s Day weekend. You should be able to pickup quite a few new clients.

Also, if you are still unsure about how to price your jobs and how to make the most money for your lawn care company, check out our lawn care business guidebooks and estimating software at: http://www.StartALawnCareBusiness.com

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What can your Lawn Care Business learn from Cinco de Mayo?

May 5

Posted by Lawn Care Business in bidding lawn care, competition, customers, lawn business strategies | 3 Comments

Your lawn care business can learn a lesson from today’s Cinco de Mayo celebration. Cinco de Mayo celebrates the Mexican defeat of a larger French army on May 5, 1862 at the Battle of Puebla.

New lawn care businesses are often intimidated by larger, well-established landscaping companies. Relegated to small and low-profit customers, new lawn care business owners feel that without the proper equipment and experience they are unable to target large and highly profitable clients. Being pragmatic about equipment capacity and personal ability is a good for a new lawn care business owner. However, abandoning hope of getting the best lawn care customers in town at the very start of a new lawn care & landscaping business is a big mistake.

Being unable (or unwilling) to bid on the best accounts will trap you into forever cutting grass for those lousy customers who pay the minimum amount for their lawn care work.

We believe in knowledgeably and aggressively marketing a lawn care business. Acquiring the best lawn care customers in town is the only way you will make the money you deserve in this business. If you are tired of spending all your time mowing those low paying customers while other lawn care companies are making great money mowing mowing highly profitable clients, just remember Cinco de Mayo and the small Mexican Army’s ability to defeat a much larger competitor.

Do you want to learn how to be competitive on the best lawn care jobs in town. Take a look at our Lawn Care Business Guidebook and Estimating package http://www.StartALawnCareBusiness.com

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Lehr Propane Powered Lawn Equipment

May 1

Posted by Lawn Care Business in lawn business strategies, lawn equipment, propane, weedeaters | 4 Comments

Propane powered trimmers, lawn mowers, and other lawn equipment are slowly, but steadily, becoming a dominant force in the green industry.

If you keep up with our lawn care business blog, you know we believe that propane-powered equipment will gradually overtake the use of gasoline powered equipment in the industry. This won’t happen overnight but during the next 5 to 10 years this trend will continue to strengthen.

You’ve probably seen our video review on the Lehr propane powered string trimmer. Though Lehr is a major player in the residential propane trimmer industry, there’s a bigger point here on which we want to focus. Lehr is a specific instance in an industry wide trend of a move toward propane powered equipment. With each new trade show we attend, we see progressively more companies introducing propane powered equipment. Ferris Industries, Dixie Chopper, eXmark, and others are testing propane on their commercial mowers.

2-cycle engines are notoriously dirty. Yes, propane string trimmers use oil. But, unlike traditional 2-cycle motors, propane engines use that oil for internal lubrication only. Oil is not burned with the fuel source in a propane engine. The statistics I’ve seen state that propane emits 98% less evaporative emissions and ozone depleting hydrocarbons than an oil-fuel mixed 2-cycle trimmer.

The strongest reason that propane will become a dominant force is a series of EPA pollution regulations taking effect the next two years that govern small engines such as 2-cycle engines and lawn mower engines. Manufacturers are being forced to reduce their evaporative emissions by 35%. Propane power is a very viable alternative to gasoline powered equipment and the lawn industry is embracing it.

As we’ve noted before, Lehr knows that the current state of propane powered engines is not yet completely ideal. The difficulty in using refillable 1lb. tanks in a commercial operation and the need for commercial quality units are two issues they are trying to tackle. The CEO is a very genuine guy and his company is making great headway in the industry.

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A Professional Lawn Care Company Would Never Do This!

Apr 10

Posted by Lawn Care Business in how much to charge, lawn business strategies, start a lawn care business | 2 Comments

Start A Lawn Care Business

There are several attributes of professional lawn care companies that will differentiate them from amateurs.

One big difference between professional and amateur lawn care companies is attention to detail. Amateurs get the job done as quickly as possible, charge a low price, and move onto the next lawn. Sure, the grass is cut and the customer is satisfied (for the price) but the lawn often doesn’t have the finely groomed and finished look of a professionally cut lawn.

Professional yard maintenance companies take a few extra minutes to finish their jobs correctly. As such, commercial landscapers can charge their customers a premium over amateurs. Professionals make more money, in the long run, than amateurs who leave their grass cutting jobs unfinished.

I came across a great example of an imperfectly performed lawn care job today. The grass was cut and the weedeating was done but the lawn care company skipped the detail work. Specifically, instead of properly blowing the grass off the road, the workers left the grass on the road surface.

Blow Grass Off Road for a Professional Lawn Care Appearance

If you want to operate a Professional Lawn Care company and get paid professional prices, pay special attention to the small details. They are the difference between your reputation as a professional landscaper versus an amateur with a lawn mower.

Do you want to run a professional lawn care company and make professional money for your work? If you want to earn more money and gain the reputation of a professional, our lawn care business course is designed to help you. We are running a special price on it right now. Visit our main website for full information.

Start A Lawn Care Business http://www.StartALawnCareBusiness.com

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